a body of work i’m proud of.

These projects were created alongside other talented artists, photographers, videographers, and content creators.

Photo: Hannah Armstrong, Sam Dean, Christie Fitzpatrick, Mulbah Media, Collector Studios, The Martin Agency
Video: Collector Studios, Grey Walters
Graphic Design: Christian Moquin, Sway Creative Labs
Agency Partners: The Martin Agency, Sway Creative Labs, Love Communications, and Johnson Marketing

Aerial view of a driveway with a white pickup truck, bicycles, helmets, backpacks, and equipment scattered around. Two people are near the truck, one in a yellow shirt. Green bushes border the driveway.
Aerial view of a driveway with a white pickup truck, bicycles, helmets, backpacks, and equipment scattered around. Two people are near the truck, one in a yellow shirt. Green bushes border the driveway.

How do you sell travel when the world is shut down?

The award-winning WanderLove Campaign. Awarded two, back-to-back U.S. Travel Association Mercury Awards.

Creative direction, branding, copy writing, production, project management

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Three female cyclists riding on a foggy road surrounded by trees, wearing cycling helmets, sunglasses, and matching cycling jerseys.
Three female cyclists riding on a foggy road surrounded by trees, wearing cycling helmets, sunglasses, and matching cycling jerseys.

How do you inspire people to rediscover a place they already call home?

My Home Virginia. Why do critically-acclaimed photographers and filmmakers, world record holders, Olympians, and renowned chefs all choose to call Virginia their home? This series has generated more than 2.2 million views and over 90,000 watch hours on YouTube.

Creative direction, photography, branding, production, project management, media and creative strategy

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Side profile of a man with braided hair and a goatee, wearing a dark button-up shirt, against a gradient gray background.
Side profile of a man with braided hair and a goatee, wearing a dark button-up shirt, against a gradient gray background.

How do you show a community that they belong when history has said otherwise?

Heart and Soul. Driven by qualitative traveler experience studies, this campaign celebrates modern day black communities, businesses, and hubs of culture.

Creative direction, branding, copy writing, project management, media and creative strategy,

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Text on a red background listing various attractions and activities in Virginia, including lovers and beaches, mountains, history, outdoors, wine, oysters, craft beer, food, music, families, and everyone.
Text on a red background listing various attractions and activities in Virginia, including lovers and beaches, mountains, history, outdoors, wine, oysters, craft beer, food, music, families, and everyone.

How do you keep a 60 year old brand feeling timeless?

The Virginia is for Lovers brand is recognized on the Advertising Walk of Fame. Stewarding an iconic brand requires thoughtful storytelling and consistent brand executions.

Creative direction, branding, copy writing, graphic design, media and creative strategy,

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Odds & Ends

Old work. Just for fun.

Nothing in particular, but everything in general.

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